2012 Siemer Silicon Beach Summit

October 10-11, 2012

Shutters on the Beach Hotel

Santa Monica, CA

About the Summit

Siemer & Associates’ invitation-only Summit drew more than 300 of the leading players in digital media and emerging technologies from around the world for two days of discussion, networking and celebration. Influential CEOs at tech powerhouses engaged with top level media executives, industry visionaries and private equity and venture capital investors throughout 54 company presentations, 4 panels and 4 roundtable sessions.

The summit concluded with the heavily anticipated Siemer WaveMaker Awards ceremony, honoring the vibrant new companies and industry veterans who serve our continually evolving industry. Judges were drawn from our network of leading industry executives.

Twitter Hashtag: #SiemerSummit

Speaking Program

This year’s event generated much in-depth discussion on issues shaping the present and future of digital media. It included several panels that explored a variety of pressing topics ranging from global M&A trends and the future of Silicon Beach to how to achieve and maintain sustainable growth and address digital convergence across global media. Additionally, several roundtable discussions spotlighted innovations in mobile technologies, online advertising, early VC funding, and traditional and digital media production. Panelists included:

Amit Ahuja, Director of Corporate Development, Adobe
Lance Barton, VP, Mergers & Acquisitions, IAC
Josh Berman, CEO, BeachMint
Michael Blend, President & COO, Demand Media
Hale Boggs, Partner, Manatt, Phelps & Phillips, LLP
Julia Boorstin, Media & Entertainment Reporter, CNBC
Shawn Colo, Co-Founder & EVP, Corporate Development, Demand Media
Rob Dyer, Head of Partner Publishing, Zynga
Adam Goldenberg, Co-CEO & Co-Founder, Intelligent Beauty
Kuo-Yi Lim, CEO, Infocomm Investments
Lance Maerov, SVP, Corporate Development, WPP
Gary Meisel, SVP, Corp. Bus. Dev. & Strategy, Warner Bros.
Ted Meisel, Senior Advisor, Elevation Partners
Michael Paull, EVP, Global Digital Business, SONY Music
Peter Pham, Co-Founder, Partner, Science
Dennis Phelps, General Partner, IVP
Dirk Schmuecking, Principal, Tech Corporate Investment, Investcorp
David Siemer, Managing Director, Siemer & Associates
Rick Smith, Co-Founder & Managing Director, CrossCut Ventures
John Spinale, SVP Social Games, GM Playdom, Disney Interactive Studios
Ben Vandebunt, CEO, Guthy-Renker
Andy Vogel, Formerly SVP, Digital & Mobile, Tribune Company
Rob Weiss, Vice Chairman & President, X Prize Foundation

Company presenters included executives at over 50 select companies who made presentations in 20-minute segments throughout the Summit. Presentations were made by:

Siemer WaveMaker Awards

The Summit drew to a close with the Siemer WaveMaker Awards ceremony, celebrating the achievements of early stage tech companies and the later stage tech luminaries who inspire them. The event was hosted by Rich DeMuro, Tech Reporter at KTLA-TV, and judges were drawn from our network of leading industry executives. 2012 WaveMaker Award winners include:

Day 1 Wednesday, October 10

Time Promenade A Promenade B Promenade C Oceanside Beachside
12:30 – 1:00 Registration
Welcome Address
1:00 – 2:00 Global M&A Trends
Panel Discussion (Shutters)
2:00 – 2:15 Break
2:15 – 2:35 Leads360 ZEFR Little Black Bag Phunware Mobile Roundtable
2:45 – 3:05 Ranker WeVideo Campus Explorer TriNet
3:05 – 3:50 Private Meeting & Coffee Break
3:50 – 4:10 Dermstore ZestFinance Vast Total Immersion Advertising Roundtable
4:20 – 4:40 ThisMoment Verve GumGum Intela
4:50 – 5:10 DataPop Brand Affinity Technologies FastPay ScoreBig
5:15 – 6:30 Cocktail Reception (Shutters)

Day 2 Thursday, October 11

Time Promenade A Promenade B Promenade C Oceanside Beachside
9:00 – 9:40 Registration & Continental Breakfast
Welcome Address
9:40 – 10:30 Achieving and Maintaining Sustainable Growth Panel Discussion (Shutters)
10:30 – 10:45 Break
10:45 – 11:05 Mogreet Factual Giant Media Chill Early VC Roundtable
11:15 – 11:35 Acquisio JustFab.com Convertro
11:45 – 12:05 Eventful Jinni Taproot Payvia
12:05 – 1:30 Digital Convergence Across Global Media Lunch Panel (Shutters)
1:40 – 2:00 Beyond the Rack Kiip Connexity The Search Agency Traditional & Digital Media Producers Roundtable
2:10 – 2:30 Buzz Media Optimal Education.com Zuora
2:40 – 3:00 Grab Media StrikeAd TouchTunes TapIt!
3:00 – 3:45 Private Meeting & Coffee Break
3:45 – 4:05 YTM The Rubicon Project Scopely MeFeedia Rumblefish
4:15 – 4:35 Break Media Collective Digital Studio Say Media WhoSay DECA
4:45 – 6:00 Cocktail Reception (Casa del Mar)
6:00 – 7:00 WaveMaker Awards Ceremony (Casa del Mar)

Please note that agenda is subject to change based on speaker availability and unforeseen scheduling conflicts.


  Manatt-Digital-Media-Logo-Blue Manatt, Phelps & Phillips LLP is one of the nation’s leading law firms, with offices strategically located in California (Los Angeles, Orange County, Palo Alto, San Francisco and Sacramento), New York (New York City and Albany) and Washington, D.C. Manatt’s attorneys bring a high level of deal-making experience to companies at every stage of the business life cycle—from initial formation through market leadership. They help Fortune 500, middle-market and emerging companies to connect with the partners, venture capital and resources necessary to successfully bring breakthrough products and services to market.
GTlogo-corp-strapline-RGB The people in the independent firms of Grant Thornton International Ltd provide personalized attention and the highest quality service to public and private clients in more than 100 countries. Grant Thornton LLP is the U.S. member firm of Grant Thornton International Ltd, one of the six global audit, tax and advisory organizations.
trinet_logo_medium TriNet Group, Inc. understands the challenges of running a small company. It specializes in managing benefits, payroll and human resources, allowing its clients to focus on their real business priorities. TriNet is a trusted advisor to the organizations it serves, providing them with a proven way to contain costs, minimize risk and relieve administrative burdens. TriNet’s mission is to help companies realize their ambitions.
svblogo1  Silicon Valley Bank is the premier bank for technology, life science, cleantech, venture capital, private equity and premium wine businesses. SVB provides industry knowledge and connections, financing, treasury management, corporate investment and international banking services to its clients worldwide through 27 U.S. offices and seven international operations. (Nasdaq: SIVB) www.svb.com.
concep  Concep is a provider of empowerment marketing technology and services to corporate and professional firms globally. Their relationship marketing software empowers your entire firm to connect, inform and engage with clients and prospects throughout the complex corporate sales cycle. Easy digital tools and mobile apps are deployed to your marketing, event, executive and client facing teams who are empowered to conduct their own relationship and business development activity, whilst controlling brand, data and workflows centrally. The Silicon Summit Event App was developed by Concep. www.concep.com

Please contact Vanessa VanderZanden at (310) 861-2114 or vanessa@siemer.com regarding sponsorship opportunities.

The Siemer Silicon Beach Summit is an invitation-only event. Invitations will be distributed mid-summer as the conference date nears. Questions regarding registration should be addressed to Vanessa VanderZanden at (310) 861-2114 or vanessa@siemer.com.

If you require overnight accommodations during the conference, we have secured a special conference rate at Shutters on the Beach in Santa Monica. Our discounted rate will be available on a first-come, first-served basis, so please book your room early to ensure access to this special offer. Shutters on the Beach One Pico Boulevard Santa Monica, CA 90405 For reservations, please call the hotel directly at (310) 458-0030 and mention that you will be attending the Siemer Silicon Beach Summit to gain access to our discounted block of rooms. More information about Shutters on the Beach and its amenities can be found here. Transportation From LAX The hotel is conveniently located 20 minutes from the Los Angeles International Airport (LAX). Rental cars, taxis and shuttles are all available at the airport. Directions:

  • Head south on World Way toward West Way
  • Take the ramp on the left to World Way
  • Keep left at the fork to continue toward World Way
  • Turn left onto World Way
  • Take the ramp onto CA-1 N/S Sepulveda Blvd
  • Slight left onto Lincoln Blvd
  • Turn left onto Pico Blvd
  • Destination will be on the right

From Downtown Los Angeles

  • Take the I-10 freeway west
  • Exit 1A for 4th/5th St.
  • Take the 3rd right onto Pico
  • Destination will be on the right

From the San Fernando Valley

  • Take the 405 freeway south
  • Take exit 53 toward I-10 W/Santa Monica
  • Merge onto I-10 W
  • Exit 1A for 4th/5th St.
  • Take the 3rd right onto Pico
  • Destination will be on the right


The Siemer WaveMaker Awards ceremony celebrates individuals who have played a significant role in the Silicon Beach community as well as early stage digital media and technology innovators whose startups have experienced rapid growth. Judges, who hail from Siemer’s network of leading industry executives, are tasked with voting upon stand-out, early-stage companies in order to determine award recipients.

This year’s event will be hosted by KTLA‘s Tech Reporter, Rich DeMuro. The two WaveMaker Awards of Distinction have already been determined. The Silicon Beach Award, given to the person who most builds and strengthens the SoCal digital media ecosystem, will be bestowed upon Paul Bricault, Managing Partner of Amplify.LA and Venture Partner of Greycroft Partners. The WaveMaker Award, given to the person who brought the most disruptive/innovative platform to scale, will be bestowed upon Richard Rosenblatt, Co-Founder, Chairman & CEO of Demand Media.

Industry Awards

Awards are given to worthy tech entrepreneurs who have raised less than $8 million in the following categories:

Beach Blanket Bingo Award ─ Video
Video discovery, curation and aggregation; video streaming and monetization

2012 Nominees:

BBB - Big Frame


BBB - Laffster


BBB - OVguide


BBB - StyleHaul


BBB - StyleSaint


BBB - udemy

2012 Award Winner: Tie between Big Frame and StyleHaul

Cowabunga Award ─ Mobile and Apps
Mobile tech, services, apps and communications

2012 Nominees:

 Cow - Bitium


Cow - Sonar


Cow - Pose


Cow - frenzoo


Cow - Fingerprint

Online and mobile ad networks, digital agencies, ad targeting and analytics

2012 Nominees:

HT - AltEgoHT - ElementsLocal


HT - GradientX

HT - Pagewoo


HT - PostRelease


HT - sweetIQ

2012 Award Winner: Gradient X

Impact Zone Award ─ Data
Data marketplaces and agregaters; location data and analytics

2012 Nominees:

IZ - Caplinked


IZ - EverySignal


IZ - OptionEase


IZ - ParkMe


IZ - Rexter


IZ - Umbel


IZ - SmallDemons


IZ - WellnessFX

2012 Award Winner: ParkMe

Party Wave Award ─ Social Media, Content and Distribution
Social media, online and mobile content; content discovery and sharing

2012 Nominees:

PW - DocRun

PW - fliptu
PW - GameSalad


PW - HitFix


PW - SocialAnnex


PW - Xfire


PW - TripTrotting

Sand Dollar Award ─ eCommerce and mCommerce
Online, mobile, local and social commerce as well as comparison shopping, couponing and subscriptions

2012 Nominees:

SD - Card


SD - DogVacay


SD - ecomom


SD - eventup


SD - Invested.in


SD - Openbucks


SD - NastyGal


SD - StackSocial

Switch Foot Award ─ Music
Online, mobile, local and social music platforms; music discovery and sharing; B2B and infrastructure

2012 Nominees:

2012 Award Winner: UJAM


Confirmed Judges Include:

Angel - for Paige - resizedPaige Craig, Angel

Angel List - tinyBabak Nivi, CEO

AnthemBrian Mesic, Partner

AnthemSamit Varma, Partner


BDMISim Blaustein, Principal


Urs Cete,Managing Director & Head of BDMI

Comcast Ventures - tiny

David Horowitz, Managing Director

Guggenheim - tiny

Kraig Fox, Senior Managing Director


Brian McLoughlin, Partner

K2 Labs

Daniel Klaus, Founder & CEO


Sam Teller, Managing Director

MuckerLabErik Rannala, Co-Founder & Managing Partner

MHS Capital - tiny

Mark Sugarman, Founding Partner

New World Ventures - tinyRishi Roongta, Senior Associate

NestGKayvan Baroumand, Founder & CEO Nokia - tinyMike Bebel, Head of Global Music Initiatives

QualcommPatrick Eggen, Senior Investment Manager

RezVen - TinyAnderee Berengian, Managing Partner

RiversideJeremy Holland, Regional Director, Origination

Rincon Venture PartnersJim Andelman, General Partner

Rustic CanyonDavid Travers, Partner

SabanRichard Yen, Director, Private Equity

Siemer Ventures LogoEric Manlunas, Managing Partner

SciencePeter Pham, Advisor


Victor Parker, Managing Director

Start EngineHoward Marks, Advisor

 voyager - tinyCurtis Feeny, Managing Director

Confirmed presenters for the 2012 Siemer Silicon Beach Summit include:

Confirmed presenters for the 2012 Siemer Silicon Beach Summit include:

AcquisioLogo jpeg

Martin Le Sauteur, President & CEO

Beyond the Rack

Yona Shtern, Co-Founder & CEO

Brand Affinity Technologies - Logo

Ryan Steelberg, President & CEO

Break Media

Keith Richman, CEO


Tyler Goldman, CEO

ChillDan Gould, Founder Collective Digital Studios

Alex Angeledes, Chief Revenue Officer

connexityMark Papia, Chief Revenue Officer

Jeffrey Zwelling, CEO

Campus ExplorerJerry Slavonia, CEO DataPop

Dave Schwartz, VP of Client Services


Michael Wayne, Co-Founder & CEO


Dan Obegi, CEO

education.com resizedGreg Goff, CEO Factual - large_color_logo_horizontal

Gil Elbaz, Founder & CEO

FastPay resized

Jed Simon, Founder & CEO

Giant Media - resized

David Segura, CEO

GumGumOphir Tanz, Founder & CEO
Intela LogoJim Mansfield, CEO Jinni

Yosi Glick, Co-Founder & CEO


Brian Wong, Founder & CEO

Leads 360 logoNick Hedges, CEO & President Little Black Bag

Dan Murillo, CEO

Mogreet - large jpeg

James Citron, CEO & Co-Founder

PayviaDaniel Machock, CFO Phunware

Alan Knitowski, CEO & Co-Founder

Ranker jpeg

Clark Benson, CEO & Founder

 Rubicon Project

Frank Addante, Founder & CEO


Josh Friedman, COO


Walter Driver, Co-Founder & CEO

The Search Agency

David Hughes, CEO


David Richter, Chief Strategy Officer


Alex Rahaman, CEO

tap it!

Giancarlo Maniaci, Co-Founder & CEO

Taproot tiny

Aaron Hurst, President & Founder

Total Immersion

Bruno Uzzan, Co-Founder & CEO

ThisMomentVince Broady, CEO & Founder TouchTunesCharles Goldstuck, CEO TriNet

Burton Goldfield, President & CEO

Vast small

John Price, CEO

Verve Wireless

Tom MacIsaac, CEO


Jostein Svendsen, CEO & Co-Founder


Steve Ellis, Founder & CEO

 Yellow Thunder MediaTony Chen, Founder ZEFR - new resized

Zach James, Co-Founder


Douglas Merrill, CEO

PrintTien Tzuo, Founder & CEO

Please click on this image to see a brief highlight reel from the 2012 Siemer Silicon Beach Summit:

Please click on this image to see a promo for our 2012 Siemer WaveMaker Awards ceremony:

Please click here to view videos from last year’s inaugural Siemer Silicon Beach Summit.

Photos taken at the 2012 Siemer Silicon Beach Summit are below, and more images can be found by clicking here to view our Flickr gallery.


7825 WaveMaker photo TouchTunes in action Clark Benson, Ranker
 Nasty Gal  7251  Brian Wong, Kiip Silicon Beach Panel
IMG_7411  IMG_7647 8031 7923
 9483  IMG_7631 8597 7504
8761  7242 Bricault and Siemer David Siemer
 8493  9049  Rosenblatt 8769